Since the rise of Nu Rave way back in the 00s, the worlds of indie and dance music have been steadily moving closer and closer together. Arcade Fire have been on the cusp of going disco for at least one and a half albums now, artists like Perfume Genius sit comfortably in the indefinable space between electro and indie, and AlunaGeorge united fans of synths and sad songs about love like no other. Now Frank Gamble are here to make that boundary even more blurred.
Made up of vocalist YADi and producer Hoost, Frank Gamble are like AlunaGeorge if AlunaGeorge came up listening to Glass Animals deep cuts and working with the likes of Two Inch Punch. Fusing a shared love of 90s throwback RnB, contemporary indie and a myriad of south Asian influences, YADi and Hoost have created a hyperreal world of love songs, equally likely to light up a dancefloor as kindle new romance.
Their debut EP Myths dropped last month with support from Annie Mac, Julie Adenuga and countless others and has been on repeat ever since. Today they’re premiering the video for title track ‘Myths’ with Notion. It’s a spiralling, grandiose, alt RnB cut and the video is just as over the top. Directed by Beatrix Blaise and taking place at the kind of art school house party you wish you got invited to, it sees the duo living it up in the art world in one room and surrounding by ornately painted dancers in the next, all spliced together with jagged cuts and mind-bending visual effects; there’s even an ironic fidget spinner. Watch it below.