Her talk through their road to success

Get ahead of the hype with our exclusive moodboard from the achingly slick Her

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There aren’t many French bands that make it across the channel, with the exception of Daft Punk and Phoenix, few acts manage to translate their Continental hype into UK success. Her are set to defy that tradition, exploding onto the scene late last year with their Her Tape No1, a seductive blend of staccato guitars and delicate falsetto vocals. Lo-fi, psychedelic nods add another dimension to their music, mystifying their sultry sound. The group, led by Victor Solf and Simon Carpentier, are building a reputation fast and their French groove is only set to expand further afield with the release of ‘Live Tape #01’ on Thursday.

This was the first Her video – image is very important to us and we had the chance to co-write the synopsis with French director Raphael Frydman.

We are very involved in every aspects of our project and kind of end up being friends with every good people we work with. It’s definitely the case with Lisway who directed this video and Marine the actress. We can even tell you that they will both be involved in the shooting of our next video out in June…

This is where we recorded our Sam Cooke cover and all of the songs taken from our Live Tape. We like the idea of sharing different versions of our songs and as unreachable as he is, Kendrick Lamar’s untitled unmastered project is something we look up to.

This song means a lot to us and it feels special that our cover is charting in Hypemachine’s Top 5 popular songs.

Her’s ‘Live Tape #1’ is out May 6th and available to pre-order now, catch them at:
May 16: Crofters Rights, Bristol
May 17: The Forge, Camden, London
May 18: Oslo, London, supporting Monika
May 19: The Great Escape Festival, Brighton
Follow Her on Facebook.
Follow Mike Vinti on Twitter

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