Just in time for spring and the mild weather to hit, New Look Men has launched a contemporary collection of pieces in collaboration with UK street artists. Cementing itself a staple high street retailer in the last few years, now the menswear brand moves into collaborations, next with four notable artists in the world of street art, The Doodle Man, Pistache, Mr Oliver Switch and Si Mitchell.
Borrowing from the skate styles that are leading the trends this season, the collaboration features a number of short sleeve and long sleeved t-shirts and a hoodie, all emblazoned with the work of the artists who are all from or based in the UK.
If you’re familiar with East London, no doubt you would have seen the work of The Doodle Man, known for his signature black and white line drawings. As well as covering any empty surface in Shoreditch, The Doodle Man has taken over many gallery spaces and exhibitions too. For his New Look Men collaboration, his extensive doodling takes over a short sleeved fitted tee and a cotton hoodie with white trim.
Pistache, the creative partnership between brothers Nick and Jamie, has made a name emblazoning their ever changing artwork across surf and skateboards, hats and shoes, making them all collector’s pieces. Their work is so popular they travel all over, live painting at events. They’ve left their mark on three pieces in the collaborative collection – a long sleeved and short sleeved top, with a simple but striking ‘Pistache’ knuckle design, along with a skate top with a large skull print on the back.
Based in Cambridgeshire, Si Mitchell is known for his bright cartoon style drawings, working with everyone from Green Day to East Pak and E4. A full size, multicoloured illustration takes over a white tee for the New Look Mens collab, while the same print is added to the back of a black skate top.
Graffiti artist, Oliver Switch’s surrealist designs make their way onto a grey tee in this collection, featuring a vivid print on either side, resulting in a very urban aesthetic.