Notion Fashion: Zinnia by photographer Carla Guler

A story of ruffles, pastels, frills and flowers

2 years agoText by


Whoever said ruffles were a thing of the past was desperately wrong. In our new womenswear editorial, we explore how one of the most notable parts of Victorian fashion can be modernised. The use of frills and ruffles in soft colours mirror the same palettes and silhouettes of the fresh flowers which make an appearance and remind us all to embrace the seasonal changes. The delicate touch of floral brings an even softer quality that gives us vibes of pure summer.

Photographer Carla Guler
Stylist Chloe Waller
Set Design Yan Skates
Hair and Make up Kenny Leung @ Carol Hayes MGMT using Smashbox Cosmetics and Batiste Stylist
Retouch Faye Sampson
Model Zinnia @IMG Models
Featured image Dress Topshop, Earrings Zara, Rings Stylist’s Own