Scotch & Soda reveal new SS17 campaign along with stunning and intrepid visual

‘From Amsterdam, From Everywhere’.

1 year agoText by

Scotch & Soda

Scotch & Soda are once again bringing their signature Amsterdam couture to the world. The brand’s SS17 campaign showcases the way in which the brand searches the world over in order to source the creativity behind each piece in their collection. In a stunning visual we travel from jungle to desert, and see Scotch & Soda’s SS17 pieces revealed side by side with majestic reptiles and birds of paradise – it’s essentially Planet Earth meets Fashion Week – and the result is spectacular.

Shot by Emma Summerton and styled by Patti Wilson, the campaign celebrates the return of spring and showcases the brands SS17 looks in the most elegant and detailed way possible. From floaty bohemian skirts to sharp tailored suits, the juxtaposition of nature and the garments displayed works beautifully. High couture cow girl ensembles match beautifully with the desert backdrop as the campaign showcases the very root of Scotch & Soda’s inspiration.

The full collection is available now from the Scotch & Soda website.

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